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Course Description

Step into the world of Product Marketing, where art meets science. This course is designed to help you understand your audience and how to make your product resonate with them. We explore the techniques and strategies behind successful product marketing.

Learn how to engage, connect, and convert your target market. From branding and pricing strategies to choosing the right marketing channels, this course provides a comprehensive view of product marketing. Unleash the marketer in you and amplify your product’s market presence.

Key concepts covered include:

  • Market Segmentation
  • Branding
  • Pricing Strategies
  • Go-to-Market Strategies
  • Marketing Channels
  • Customer Engagement

Who is this for?

  • Product managers
  • Marketing professionals
  • Entrepreneurs looking to amplify their product’s market presence

Program Goal:

To provide you with actionable marketing skills and strategies that elevate your product’s market positioning and boost customer engagement.